What is a brand bible?
The terminology around branding can be confusing. You may wonder [...]
Behind the scenes on a Story Harvest
Melissa Payne, a Brand Voice and Quiz Strategist, had [...]
My trade secrets revealed
Updated: Oct 3, 2022 Since moving into marketing six years [...]
7 steps to unearth a brand story
The most engaging stories and brands don’t tell people what [...]
This is how your brand can ring true
Today I'm sharing branding lessons inspired by the recent Australian [...]
What my family history taught me about humanity and business.
The Russian invasion of Ukraine triggered me, like many others [...]
How can your start up tell a memorable story?
The word story has become ubiquitous in marketing, but what [...]
