When Naomi spoke about the business at events she could see what resonated. This gave an added sense of certainty that her founder story was impactful.
Noami was able to grow her team and brief them on the strategic story. RePlated went on to become B-corp certified and to win a Good Design and Sustainability Award.
The business has continued to evolve and its story is evolving too. Powerful brand storytelling helped RePlated find key advocates and investors.
We workshopped Naomi’s founder story and created a simple brand tone of voice and story strategy. The deliverables included:
- Brand story
- Founder story
- Tone of voice
- Content themes for social media